MARKETING SOLUTIONS

Starting Out

You’ve spent ages perfecting your business plan and now you want to get going. But you’re not sure how to go about the marketing side of things. I can help and offer a solution within your budget.

Two people in a bakery

Moving On Up

You’ve set up your amazing business and it's doing well. Now you’re ready to take it to the next level and want to make sure your marketing strategy will support this.

A young man doing some sort of engineering

Other Services

Where I’m not an expert, I’ve teamed up with local small businesses who are, meaning I’m able to offer you a full range of specialised services over and above my packaged solutions.

Designer Notebook
 

Start-up packages

A recent report by CB Insight cites burn out, poor marketing and lack of understanding customers as three of the reasons start-ups can fail. Pretty negative! But, with my help, you can avoid all of these, use your energy and skills to build your business and become a truly successful start-up.

Start-up Power Hour £125

All you need to know about how to go about marketing your business. This hour will include high level advice on:

  • Brand strategy (purpose, vision, values, mission statement, proposition, positioning, personality, audience)

  • Customer segmentation to refine target market

  • How to research your audience(s) and understand its(their) needs

  • Routes to market and appropriate advertising mediums

  • Launch to include PR campaign and assistance drafting press release

 

I’ll send you a questionnaire for completion ahead of your booked Power Hour so I can really understand your business, your aspirations and ensure the hour is tailored to your needs. And I’ll send you a detailed plan with supporting templates after our meeting to ensure you’re able to implement recommended actions.

Start-up Marketing Consultancy Package  - Delivering your start-up marketing plan (from £450)

This package will include all the above but in much more detail and will also include the development of a marketing strategy, together with a full plan and supporting templates to help you action the plan. And, if you don’t have the resource to implement the plan, I can do this for you.

 

I also offer a range of other services from content and copywriting, design and production of marketing materials such as brochures, leaflets and flyers through to web design and build, graphic design and search engine optimisation (SEO) which you can add depending on your requirements.

 

I’d be delighted to talk you through the options. Get in touch today for an informal, no-obligation chat.

Female at fork in road unclear which way to go, used to show how MW Marketing Solutions can set her in the right direction
 

Moving on up

You’ve reached that exciting point where you want to take your business to the next level, or maybe you want to improve your marketing performance and get better results for your budget. I offer a range of packages and other specialist services to help market your business. And, with my 30-minute free no obligation consultation, you’ve nothing to lose (except half an hour!).

Established Business Power Hour £125

A bespoke hour focusing on any aspects of marketing you wish to cover. This could be branding, social media, audience segmentation, it’s up to you. I’ll send you a questionnaire to complete ahead of our meeting so I can get a better understanding of your business and what you’d like to get out of the hour. And I’ll send you a detailed plan with supporting templates after our meeting to help you implement agreed actions. 

Full Marketing Audit and Strategy Service Package

A full review of your existing business marketing strategy to identify what’s working, what’s not and what’s needed. I will (with your input):

  • Refine your business and marketing objectives

  • Evaluate your market

  • Refine your target audience and identify needs

  • Conduct a SWOT analysis

  • Gain competitor intelligence

  • Review your marketing mix

From this, I will produce a revised or refreshed marketing strategy with a marketing plan to cover an agreed period (six months/twelve months or further).

Young female clothes designer smiling at her laptop screen, seemingly happy with what she’s seeing

Full Marketing Audit and Strategy and Implementation Service Package

As above but this package offers full implementation of your agreed marketing strategy and plan, including social media/digital and/or print campaigns as appropriate.

Marketing Consultancy Lite

You’re fairly confident about your marketing but you just don’t have time to review and refresh your strategy. I will conduct an audit and provide a revised marketing strategy. This won’t include implementation but will include a marketing plan and timeline.

 

And all the above will be preceded by a questionnaire for you to complete, followed by a 30-minute free consultation, from which I will work up a costed proposal for your approval prior to starting any work.

 

I will also factor in appropriate times to revisit you to ensure everything’s going to plan.

 

Other Services

During my career I’ve worked in many areas of the marketing mix, from digital and print campaign planning and implementation, through content and copywriting, PR, social media, customer segmentation and profiling to branding and event management. And I’m now able to offer my skills in these areas to you. Where I’m not an expert, I’ve teamed up with local small businesses who are, meaning I’m able to offer you a full range of specialised services over and above my packaged solutions.

Additional Specialist Services Include:

  • Content and copywriting (print and SEO web, blogs)

  • Content calendars to help social media and blog planning

  • Marketing materials (brochures, leaflets, flyers)

  • Email marketing

  • PR

  • Social media marketing

  • Social media audits and strategy to ensure all social media accounts provide maximum results

  • Web analytics – data analysis and full report with insights written in plain English so you fully understand what the data means

  • Search engine optimisation

  • Graphic design

  • Web design and build

If there’s something you’re looking for that’s not on the list, please ask. If I can’t do it, I can certainly source someone who can.

GET IN TOUCH TODAY TO CHAT THROUGH YOUR OPTIONS